Austrian Airlines – Augmented Reality to experience the new Premium Economy class at work or in your living room.

Via Augmented Reality, Austrian Airlines enables its passengers to take a full look at its new MyAustrian Premium Economy even before entering an airplane.

Just pick up your smartphone, place the new Premium Economy seat in your living room or wherever you are and enjoy the interactive experience.

This way future passengers receive the possibility to explore all the new features of Austrian’s Premium Economy class, such as bigger seats, an extended entertainment system or a footrest, by only using the iOS Smartphone or Tablet.

The new application was created in cooperation with the Austrian Augmented Reality expert ViewAR to give passengers a real-life overview of all the extra benefits of this new product even before boarding a plane.

This way Austrian is bridging the imagination gap, creating an emotional experience for all of its guests.

The system is based on the ViewAR system – the Augmented Reality template system – in combination with Apple’s ARKit. This combination makes it possible to place objects, such as the seat, in your environment in true scale, not needing any marker or such. Other brands like IKEA, the New York times or Bang & Olufsen are using this technology to visualize their products or interactive content.

Just download the App in the iOS AppStore, searching for “MyAustrian Premium Economy” and take it for a test-ride.

An Android version will be published shortly.

AppStore Link:

More infos on the Austrian Premium Economy class you find here.:

 About ViewAR.

ViewAR™  has created one of the world leading Augmented Reality systems for various industries. The 6 year old Austrian company has been awarded with the Auggie Award for world’s best AR-app in 2016 and was identified as Cool Vendor by Gartner in May 2017.

Other partners of ViewAR include Lufthansa Cargo, Bang & Olufsen, Novomatic, Wien Energy and many more.

About Austrian

Austrian Airlines is Austria’s largest carrier and operates a global route network of approximately 130 destinations, being particularly dense in Central and Eastern Europe with 35 destinations.

Austrian Airlines is part of the Lufthansa Group, Europe’s largest airline group, and a member of the Star Alliance, the first global alliance of international airlines.