Fama ViewAR App

Fama needed a better way to engage their customers around the world with with their wide array of product design options. The custom designed application by ViewAR made this possible, visualizing products and giving clients the possibility to individualize various products.

Available on the Apple iTunes Store.


December, 2013


  • Presents Fama’s complete line of furniture.
  • Assemble modular items to build custom creations.
  • Business rules ensure only proper pieces go together.
  • Select colors and fabrics for each piece.
  • Advanced “room learning” techniques offer AR from any angle within the room.

Client overview

Fama manufactures highly customized sofa creations with various configurations, colors and fabrics that – distributed through a global network of retailers. Technical innovation and creativity are core competencies of the Fama brand.